Hollywood Forever Dia de los Muertos. Includes: Corporate Sponsored Altar (I named it that) - an advertisement by Nescafe and Abuelita chocolate. “Vive Cultura con Nescafe y Abuelita” I saw at least one other altar created by a business, but it was a family-run market. Nescafe had folks handing out samples at the festival as well. Popsicle stick altar - people were invited to write down the name of someone they’ve lost on a popsicle stick. Darwin altar. Temple altar. More interpretive altars - Saran Wrap people, a calavera emerging from the ground.